First Toys & Play
Discover engaging first toys, soft cuddly friends, and playful puppets in our First Toys & Play collection. Designed for babies aged 0-1, these toys inspire early development and bring a touch of whimsy to every playtime..๐๐ฆ
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71 products
Cygnet Baby ComforterBunnies, mice & swans take their first delicate steps in this enchanting realm of toys.๐ฆข๐ฉท$23.00 /
Fabric Sound Activity TriangleWith three sides of fun, itโs filled with delightful sounds like rustling paper and a jingling bell to explore.โจ๐ญ$34.00 /
Swan Activity Baby ToyPacked with surprises to captivate your baby's senses and an element of fun!๐ฆข๐$34.00 /
Moulin Roty โ Puppy Puce First ToyThis beautifully soft comforter is made from cosy jersey & plush fabric, with an adorable doggy face, furry puppy ears, and a sunshine-yellow body.๐พ๐$32.00 /
Mini Rattle - Jules The DogHis long floppy ears, little nose, and red bell are all delightful textures for baby to discoverโค๏ธ๐$13.00 /
Moulin Roty โ Puppy Pilou First ToySay Bonjour to Pilou, the coolest pup in town! Straight from the playful Puce et Pilou gang, this cheeky dog is ready for all sorts of fun and cuddles.๐ณ๐พ$37.00 /Sold out 
Roly Poly Balls - Set of 4 plush balls - FarmA set of 4 farm-themed balls are one of those perfect sensory toys that babies can't get enough of! ๐ฎ๐ท$21.00 /
Little Forest Stacking RingsThree charming trees, home to a delightful trio of woodland creatures: Beautifully made and lovely to touch and hold.๐ฒ๐ณ$33.00 /
Roly Poly Balls - Set of 4 plush balls - ForestA sweet little set for babies discovering textures, and their first woodland friends.๐ฆ๐ฆ$21.00 /
Multi-Sound Activity DonkeyTouch his velvety legs to discover squeaks, rattles, bells & a perfectly good scrunch! โค๏ธ๐ถ$33.00 /
Jeanne Multi-activity cat First ToyWith a gentle teething ring, Jeanne offers comforting tactile experiences for curious hands & teething gums.$32.00 /
Multi-sound fawn "Stella galloping"The real magic happens when you press her belly! A little bird chirps happily!๐ธ๐ฆ$32.00 /
Stella Multi-Activity FawnWith her myriad of textures, materials, and engaging activities.๐พ๐ฆ$33.00 /
Barnaby Farm โ Lilliputiens Fabric Farm PlaysetFarmer Barnaby keeps watch from his red tractor. ๐พ This farm is easy to take anywhere, thanks to the handle on the roof. ๐๐ฎ$75.00 /
Jules Dog Multi-Activities First ToyMeet Jules the playful dog! Packed with sensory surprises, this little friend is more than just a cuddly companion.๐พ๐ณ$32.00 /
Swan Wooden Ring Baby ToyFeatures a handy hanging loop that can be securely attached to a pram or stroller ๐ฆข๐$31.00 /
Lena Rattle Activity ToyPerfect for rolling, hugging & hands-on discovery. Just right for little hands to hold.๐ฆ๐$29.00 /
Little Mouse Hanging Activity ToyA sweet embroidered face, delicately powdered cheeks & adorable pink ensemble.๐ญ๐ฉท$37.00 /
Jules Dog With His BasketWith soft fur and a gentle expression, heโs ready to be pampered and loved.๐งบ๐พ$33.00 /Save 27% 
Rosalie Activity CuddleStuffed with recycled polyester, so she's cosy for your baby & gentle on the planet. ๐๐ฟ$41.00$30.00 /
Jeanne Cat With BasketThis adorable set comes with a soft basket, a removable jacket, a bowl, and a ball of yarn๐งถ๐$33.00 /
Little Red Riding Hood Discovery BallThis Little Red Riding Hood ball is bursting with vibrant colours & charming details! ๐งบ๐ณ$17.00 /Sold out 
Louis Ball WolfEasy to grip he offers surprises with his rattling and crinkly sound when rolled.๐บ๐ฒ$17.00 /
Playbook Little RedLightweight and portable, itโs great for playtime at home or on the goโideal for little book lovers! ๐งบ๐ฐ$17.00 /Sold out 
Jules' House And 4 Hidden RattlesEach inhabitant makes a distinct sound & matches a specific colour or illustration, making playtime a fun matching and sorting adventure.๐ ๐$42.00 /
Playbook StellaPerfect for on-the-go adventures. And the cherry on top? It can be easily hand washed. ๐โจ$17.00 /
Stella Fawn Activity ToyDressed in a pretty flowery dress, Stella is perfect for hanging from a pram or baby seat.๐ค๐ธ$23.00 /
Activity Sound Cube - FarmExplore the wonders of the farm with this soft cube packed with activities, stories, and sounds!๐ซ๐ท$39.00 /
Joe Dragon Activity ToyJoe is perfect for hanging from a pram or baby seat. Suitable for babies 3 months Plus๐๐ป$23.00 /
Playbook JulesThis soft book follows Jules the dog & his friends as they zoom around in different vehicles, on land, sea, and air! ๐๐$17.00 /
Jules Rattle Activity ToyJules never plays without his buddy Lรฉon the hedgehog! This soft rattle is full of surprises for your baby!๐พ๐ฆ$29.00 /
Rosalie's Farm PlaybookThis adorable book has 6 vibrant pages that invite little fingers to touch & Discover.๐ฎ๐ณ$17.00 /
Papaye Tiger First PuppetDressed in a cheerful green neckerchief, this friendly tiger loves playtime, puppet shows and wild jungle adventures! ๐ฏ๐ฟ$29.00 /Sold out 
Berno Soft Dog - GoldendoodleHis curved tail & floppy ears add to his lifelike charm. His ears flap playfully when he moves!๐พ๐$38.00 /Sold out 
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Forest Rabbit ChairA lovely little chair for bedrooms, playrooms, and quiet moments.๐ช๐ฐ$46.00 /
Baby Agethe - Soft DollYour children can change her nappy, dress her, and tuck her up for a snooze in her cosy carry cot. ๐ผ๐ค$29.00 /
Baby Ari - Soft DollHeโs just the right size to come along on adventures, whether itโs a trip to the park or a cuddle at bedtime. ๐ณ๐ค$29.00 /
Baby Anaรฏs - Soft DollYour children can change her nappy, dress her, and tuck her up for a snooze in her cosy carry cot. ๐ผ๐ค$31.00 /
Forest Deer ChairA great fit for a childโs table, ready for colouring, crafts & all sorts of little activities.๐โ๏ธ$46.00 /
Foam Bath Toys: Forest FriendsOnce playtime is over, store the pieces neatly in the included net, which hangs with handy suction cups.๐ฆ๐$13.00 /
Forest Bear ChairMade from top quality plywood and sustainable rubber wood, full of charmโจ๐ป$46.00 /Sold out 
Joe Multi-Activity DragonJoe will captivate your baby's curiosity and provide endless discoveries.๐ฒโค๏ธ$33.00 /
My first Pyramid - HenThis farm is easy to take anywhere, thanks to the handle on the roof. ๐๐ฎ$15.00 /
