We are your very own award winning , child-friendly toy shop renowned for our beautiful traditional toys and games.

Our beautiful toys are guaranteed to be safe and made to last. We will do our very best to provide you with an excellent service and help you any way we can to find that perfect gift. 

A traditional & beautiful toyshop...

At Eve's toy shop, we take pride in being a family-friendly destination known for our exceptional collection of award-winning toys and games. Visitors of all ages are captivated by our treasure trove of handpicked toys, carefully selected for their irresistible charm and appeal.

...run by the Chief Fairy Godmother...

At the heart of this enchanting treasure trove lies Jayne, lovingly referred to as the 'Chief Fairy Godmother'. With her expertise, Jayne orchestrates the magic within the shop, ensuring a constant flow of new toys, providing invaluable advice, expertly wrapping gifts, and organising extraordinary parties and events. Jayne's dedication is the secret behind the shop's enchantment, making every visit a truly magical experience.

...that is award winning ...

Eve's Toy Shop was awarded the winner of the Best Independent Toyshop in the UK by Progressive Preschool Awards. Your experience and feedback of the shop through reviews, comments and in-person chats helps us to make every experience you and your children have magical. This award affirms that we have something special here!

...and runs wonderful themed events

We host a diverse range of events and parties all year round, aimed at creating memorable experiences for our customers. We take delight in commemorating different National Weeks, such as Bug Week and Gardening Week, by showcasing toys and games that align with the theme. Stay tuned to our social media channels for updates, as we highlight our offerings related to these celebrations. Additionally, we organise extraordinary
events where beloved characters visit our shop to interact with the children.

"A real adventure for adults and kids alike. Such friendly staff and a beautiful store with a large variety of items."

Visit Us

Find us in the picturesque market town of Llandeilo in West Wales, situated just off the main square.

Visit our shop


View our events calendar for all the fabulous parties and events we have in-store for the year. Sign up today.

View events calendar

Book Club

Take the hassle out of buying books with our book club. We will select and send age-appropiate books direct to you.

Join book club

Birthday Club

Join our birthday club and let your child experience the excitement! Free of charge, receive a gift each year & shop vouchers.

Join birthday club